Since 2005, FIERCE Advocates has walked alongside Black and Latinx families, uplifting their voices and advancing a vision of equity, justice, and healing. What began as Building Blocks for Kids (BBK) has grown into a vibrant movement rooted in community leadership and generational strength.
This year marks a major milestone.
Join us in celebrating two decades of impact, connection, and resilience as we honor the past and ignite the future.
Mark the Moment With Us
On Saturday, September 27, 2025, from 11am-3pm, FIERCE Advocates is hosting a free, block party-style event at the Richmond Civic Center Plaza to honor 20 years of advocacy, healing, and collective power.
Join us for live music, food, family fun, and powerful moments of connection as we light the path forward together.
Stories That Light the Path
Explore powerful reflections and voices from our community as we honor the past and imagine what’s possible
“You Can’t Age Out of FIERCE”
Hear from Lauren McCollins, CoCo Doulas Program Coordinator, as she shares what makes FIERCE Advocates unlike any other. In this powerful reflection, Lauren speaks to the lifelong relationships, the “birth to beyond” model, and how FIERCE helps reignite purpose and possibility in the families we serve. If you’ve ever wondered what lasting impact looks like, this is a story you won’t want to miss.
“FIERCE Was Always Home”
Hear from Dulce Galicia, Policy and Advocacy Organizing Manager at FIERCE, as she shares what brought her back to the organization and why this work matters so deeply.
For Dulce, FIERCE is more than a job. It’s a place where advocacy, healing, and community care come together to create lasting impact.
More Stories Coming Soon!
This is just the beginning. Check back periodically to hear more voices from the families, leaders, and community members who have helped shape FIERCE over the past 20 years. Their stories are the heart of our impact.
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From BBK to FIERCE: A Legacy of Evolution
As FIERCE Advocates marks 20 years of powerful community-rooted work, Executive Director Sheryl Lane reflects on the journey from BBK to a movement for equity, healing, and multigenerational change.
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The Power of 20: FIERCE Advocates by the Numbers
From its beginnings as Building Blocks for Kids to its evolution into FIERCE Advocates, this 20th anniversary marks a powerful legacy of community-driven change. Discover the milestones, programs, and people behind two decades of healing, advocacy, and empowerment in Richmond and beyond.
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FIERCE in Our Community: Our Responsibility
In response to the escalating attacks on Diversity, Equity, and Inclusion (DEI) initiatives specifically targeting Black, Latinx, immigrants, and other people of color in California and across the nation - the need for a compassionate and strategic response has never been more urgent.
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FIERCE Advocates Celebrates Black Women’s Power and Resilience
Authored by 22 African American women, this compelling anthology reflects the diverse experiences of Black women navigating life’s challenges, from systemic barriers to personal challenges, with strength, grace, and determination.
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Home Grown Leaders: The CELI Story and Why Representation Matters
Discover how FIERCE Advocates’ CELI program is transforming leadership in Contra Costa County through the passion and power of the Spring 2025 cohort.
Partner With Purpose
Help Us Light the Path Forward
Join a growing community of sponsors investing in joy, justice, and generational impact. Your partnership will help power this event and deepen FIERCE’s work with Black and Latinx families for years to come.